Home / Payroll, AP/AR & Bill Pay with AI
Gusto
Small-business payroll, benefits and HR that firms run or refer for clients through the Gusto Partner Program, with free Gusto Plus for the firm itself.
| What the AI does | Gus, Gusto's AI assistant, answers payroll, benefits and HR questions with links to its sources (beta); accountants reach it from a client's profile |
|---|---|
| Who it serves | All practices |
| Starting price | $49/mo + $6/person/mo (Simple) |
| Pricing model | Per month base + per person |
| Free trial | Not stated on the vendor site |
| Best fit | Solo practitioner, Small firm, Mid-size firm |
| Category | Payroll, AP/AR & Bill Pay with AI |
| Works with | QuickBooks Online, Xero |
| SOC 2 | Not stated on the vendor's site |
| Checked | 2026-10-29, against the vendor's own page |
Who it's for
Gusto is listed as a fit for solo practitioners, small firms and mid-size firms, and the vendor names accounting practices generally on its own site. The job it gets hired for: running client payroll, bills and receivables through a firm console, with AI catching what's off.
What it costs
Gusto starts at $49/mo + $6/person/mo (Simple), per month base + per person. Ask the vendor about a trial when you reach out.
Good to know
Gusto is the small-business payroll most bookkeepers already meet in a client's stack, and its Partner Program is built for firms: Silver, Gold and Platinum tiers, up to 20% revenue share on clients you add, free Gusto Plus payroll and HR for your own firm, free payroll transfers to move clients over, a Partner Directory listing and CPE from live webinars. Gus, Gusto's AI assistant, answers payroll, benefits and HR questions with links to its sources and explains compliance topics in plain language; accountants use it from inside a client's profile. Plans post at Simple $49/mo plus $6 per person with unlimited payrolls, Plus $80 plus $12 per person, and Premium $180 plus $22 per person with premium account support.
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