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SurePayroll

Paychex's small-business payroll resold by firms under their own brand, with a white-label client portal and wholesale pricing.

Visit surepayroll.com

What the AI doesMax, an AI-powered assistant that matches a business to a retirement plan from three questions (the only AI the site names; payroll itself is automation-driven)
Who it servesBookkeeping practices, Small CPA firms, Solo practitioners
Starting price$29/mo + $7/employee (Full Service, retail); wholesale firm pricing quoted
Pricing modelPer month base + per employee; wholesale for firms
Free trialYes
Best fitSolo practitioner, Small firm
CategoryPayroll, AP/AR & Bill Pay with AI
Part ofPaychex
Works withQuickBooks, Xero
SOC 2Not stated on the vendor's site
Checked2026-10-29, against the vendor's own page

Who it's for

SurePayroll is listed as a fit for solo practitioners and small firms, and the vendor names bookkeeping practices, small CPA firms and solo practitioners on its own site. The job it gets hired for: running client payroll, bills and receivables through a firm console, with AI catching what's off.

What it costs

SurePayroll starts at $29/mo + $7/employee (Full Service, retail); wholesale firm pricing quoted, per month base + per employee; wholesale for firms. There is a free trial.

Good to know

SurePayroll by Paychex is the payroll that firms resell under their own name: a custom-branded client portal, every client payroll in one dashboard, wholesale pricing with no long-term contract, and free onboarding where SurePayroll enters the year-to-date data for you. Clients can run payroll themselves or the firm runs it, with automated filings and deposits, free direct deposit and year-end W-2s and 1099-NECs. Retail prices post at $29/mo plus $7 per employee for Full Service and $20/mo plus $4 for the no-tax-filing plan, with a six-months-free promotion; Max, the AI-powered assistant, matches a business to a retirement plan from three questions.

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